Agiled vs Ivy (Houzz Pro): Complete Comparison (2026)

B
Bilal Azhar
··17 min read
Agiled vs Ivy (Houzz Pro)Comparison

Agiled and Ivy serve fundamentally different markets. Ivy is a vertical platform built exclusively for interior design firms — with design-specific tools like mood boards, product sourcing, 3D floor planners, and purchase orders. Agiled is a horizontal business management platform for service businesses across all industries — with CRM, proposals, invoicing, project management, HR, and AI.

Ivy (now part of Houzz Pro) provides "manage your design business with Ivy" and serves interior designers of all firm sizes. The platform includes proposals and invoicing, product sourcing with a browser clipper for saving items from vendor websites, mood boards and room boards for client presentations, 3D floor planner with photorealistic renders, mobile room scanning, purchase orders, budget management, time and expense tracking, CRM with lead management, a client dashboard, project scheduling, QuickBooks integration (US only), email marketing, and a portfolio website builder. Pricing is revenue-based: Free for basics, Pro for firms under $500K revenue, Custom for $500K-$5M, Enterprise for $5M+. Additional users cost $60/user/month.

Agiled covers the full business lifecycle — CRM with pipeline management, proposals, contracts, invoicing, project management with Kanban and Gantt, time tracking, scheduling, client portals, HR, payroll, expense tracking, and AI agents. Free plan for 1 user. Paid plans start at $30/month for 3 users.

Quick comparison (TLDR)

Ivy is purpose-built for interior designers. The product sourcing clipper lets designers save items from any vendor website into a custom catalog — a workflow that does not exist in general business tools. Mood boards and room boards create visual presentations for client approvals. The 3D floor planner with photorealistic renders helps clients visualize spaces. Purchase orders manage product procurement. Budget management tracks project costs against estimates with change orders. These features are essential for interior design firms and irreplaceable by general-purpose tools.

But Ivy is locked to the interior design vertical. There is no advanced CRM with deal pipelines — the lead management is basic. No contracts with e-signatures. No workflow automation. No Gantt charts. No AI features. No HR, payroll, or employee management. Revenue-based pricing means growing firms face increasing costs without corresponding feature gains. Additional users at $60/month per person make team scaling expensive. QuickBooks integration is US-only.

Agiled provides CRM, proposals with AI, contracts, Gantt charts, time tracking, scheduling, client portal, HR, payroll, expense tracking, and AI agents. No mood boards, product sourcing, 3D floor planner, purchase orders, or design-specific tools.

The bottom line: Ivy is the right choice for interior design firms where product sourcing, mood boards, and 3D visualization are core workflows. Agiled is the right choice for service businesses across all industries — including design firms that prioritize CRM, project management, and HR over design visualization tools.

Key differences at a glance

  • Industry focus: Ivy is built exclusively for interior design. Agiled serves all service businesses — consulting, marketing, IT, creative agencies, and more.
  • Product sourcing: Ivy includes a browser clipper for vendor products. Agiled does not.
  • Mood boards/3D: Ivy includes visual design tools. Agiled does not.
  • CRM: Agiled includes full pipeline CRM. Ivy has basic lead management.
  • Contracts: Agiled includes contracts with e-signatures. Ivy has limited contract features.
  • Gantt charts: Agiled includes Gantt with dependencies. Ivy has project scheduling only.
  • AI: Agiled includes AI agents. Ivy has no AI.
  • HR/payroll: Agiled includes HR and payroll. Ivy has none.
  • Pricing: Ivy uses revenue-based pricing + $60/user. Agiled uses flat tier pricing.
  • Purchase orders: Ivy includes procurement management. Agiled does not.

Design-specific features

Ivy (Houzz Pro)

Built for the interior design workflow. Ivy's core value is its design-specific toolset:

Product sourcing and clipper. The browser extension lets designers clip products from any vendor website directly into their Ivy catalog — saving product images, specifications, pricing, and vendor details. This eliminates manual catalog creation and makes product specification a seamless part of the design process. Cost catalogs organize pricing for assemblies and bundles.

Mood boards and room boards. Visual presentation tools let designers create mood boards for initial concept pitches and room boards for detailed space planning. Clients can view and approve selections through the client dashboard. Room boards tie directly to product sourcing — items clipped from vendor sites can be dragged onto boards for cohesive presentations. This creates a seamless flow from discovery to client approval.

3D floor planner. Interactive floor planning with product placement and photorealistic renders helps clients visualize the designed space. Mobile room scanning captures measurements in real-time from a phone. 3D product conversions (5-400 depending on plan) transform 2D product images into 3D models.

Purchase orders and budget management. Purchase orders manage vendor procurement with change orders for scope adjustments. Budget management tracks project costs against initial estimates with real-time variance reporting. Designers can see at a glance whether a project is over or under budget and adjust accordingly. Change orders flow through the system so clients approve scope changes before work proceeds.

Agiled

No design-specific tools. Agiled does not include product sourcing, mood boards, 3D visualization, purchase orders, or design-oriented features. The platform focuses on universal business operations.

Verdict

Ivy wins for interior designers who need design-specific workflow tools. These features are irreplaceable.

CRM and client management

Ivy

Basic lead management. CRM with lead capture, contact management, and client tracking. No deal pipelines, no sales automation, no forecasting. The CRM is designed for tracking design clients, not managing a sales funnel.

Agiled

Full pipeline CRM. Contacts, companies, unlimited deal pipelines, revenue tracking, forecasting, pipeline automation, email integration, and reporting.

Verdict

Agiled's CRM is significantly more capable for businesses with active sales processes.

Project management

Ivy

Design project tracking. Project tracker, project scheduling, task management, file storage, jobsite documentation, and daily logs. Subcontractor management coordinates external workers. The system is optimized for design project phases — concept, sourcing, procurement, installation. No Gantt charts, no Kanban boards, no dependencies, no milestones. Complex multi-phase projects with critical path dependencies require external tools or Agiled.

Agiled

Full PM suite. Kanban, Gantt with dependencies, milestones, list, calendar views. Subtasks, custom fields, workflow automation.

Verdict

Agiled wins on PM depth. Ivy's project tracking serves interior design workflows specifically.

Invoicing and financial management

Ivy

Design billing. Proposals (design estimates), invoicing, online payments (credit card and wire transfer), time and expense tracking, budget management with change orders, and cost catalogs. QuickBooks Online integration (US only).

Agiled

Business invoicing. Multi-currency, recurring billing, payment schedules, time-to-invoice conversion, expense-to-invoice linking, multiple payment gateways.

Verdict

Different strengths. Ivy excels at design-project financial management (budgets, purchase orders, change orders). Agiled excels at general business invoicing (recurring, multi-currency).

Proposals and contracts

Ivy

Design proposals. Proposals include product specifications, room layouts, and design estimates. No AI drafting. Limited contract capabilities.

Agiled

AI-assisted proposals and contracts. AI drafting, interactive pricing tables, contracts with e-signatures, proposal-to-project conversion.

Verdict

Agiled wins on proposal sophistication and contract management.

HR, payroll, and AI

Ivy

None. No HR, payroll, AI, or workflow automation.

Agiled

All included. HR with payroll, AI agents for proposals and emails.

Verdict

Agiled wins.

Pricing comparison

Feature Agiled Ivy (Houzz Pro)
Free plan 1 user, CRM, projects Limited free plan
Entry plan $30/month (3 users) Revenue-based (Pro, under $500K)
Per-user cost Included in tier $60/user/month
5-person team $30/month ~$240+/month (base + 4 extra users)
CRM Full pipeline Basic leads
Proposals AI-assisted Design proposals
Contracts E-signatures Limited
Gantt charts Included Not available
Product sourcing Not available Browser clipper
Mood boards/3D Not available Included
Purchase orders Not available Included
HR/payroll Included Not available
AI Included Not available

Total cost analysis

For a 5-person design firm, Ivy costs approximately $240+/month (revenue-based pricing plus additional user seats at $60 each). Agiled costs $30/month for 3 users or $60/month for 10 users. The design-specific features justify Ivy's premium for firms that need them — but firms that do not need mood boards or product sourcing pay significantly more for less business functionality.

Security and compliance

Ivy (Houzz Pro)

Enterprise backing. Houzz Pro (Ivy's parent) provides enterprise-grade infrastructure. Standard data encryption and secure payment processing. Houzz serves millions of homeowners and design professionals, so security and uptime are critical. Data residency and compliance certifications (e.g., SOC 2, GDPR) should be confirmed with Houzz for regulated environments.

Agiled

Standard SaaS security. Data encryption, role-based access, two-factor authentication, secure client portal. Appropriate for typical service business data. Confirm compliance requirements (GDPR, HIPAA if applicable) for your jurisdiction.

Verdict

Comparable. Ivy benefits from Houzz's enterprise infrastructure. Both platforms handle standard business data appropriately; regulated industries should verify specific certifications.

Integration ecosystem

Ivy

Design industry integrations. QuickBooks Online (US only), Google Suite. The Houzz marketplace provides exposure to millions of homeowners. Limited third-party integrations beyond the design ecosystem. Designers relying on trade-only vendor portals, material libraries, or specialized design software (e.g., AutoCAD, SketchUp) will need manual data transfer — Ivy does not offer deep integrations with these tools.

Agiled

Business integrations. Payment gateways, calendar services, email providers, and third-party tools. Broader connectivity for CRM, project management, and invoicing workflows. Zapier and similar automation platforms can extend connectivity where native integrations are lacking.

Verdict

Ivy integrates with the design ecosystem. Agiled integrates with the business ecosystem. Design firms using both platforms will need to manage data across systems manually or via custom integrations.

Onboarding and learning curve

Ivy

Design-focused onboarding. The platform assumes knowledge of interior design workflows. Onboarding is faster for designers because features match their existing process — product sourcing, mood boards, and purchase orders map directly to how design firms work. Non-designers will find the product sourcing, mood board, and procurement features confusing. Expect 1–2 weeks for a designer to become productive; the clipper and room boards have a learning curve but are intuitive once understood.

Agiled

Universal business onboarding. Standard business patterns (CRM, invoicing, PM) that any service professional can learn. Free plan for risk-free evaluation. Module-based adoption — teams can start with CRM, add projects, then HR. Expect 2–4 weeks for full adoption across a small team. Documentation and in-app guidance support self-service onboarding.

Verdict

Ivy is faster for interior designers. Agiled is more accessible for diverse service businesses. Design firms switching from spreadsheets to Ivy will see immediate benefits; those switching from Agiled to Ivy would need to relearn design-specific workflows.

User reviews

Common Ivy concerns

Revenue-based pricing opacity. Exact pricing requires contacting sales, making comparison shopping difficult.

Expensive user seats. At $60/user/month, team expansion costs add up quickly for larger design firms.

US-only QuickBooks. International firms lose the accounting integration.

Limited beyond design. Firms that offer both design and consulting services find Ivy's features too narrow.

Decision matrix: when to choose each platform

Scenario Best choice
Interior design firm needing mood boards, product sourcing, 3D visualization Ivy
Design firm that also does project management, consulting, or general services Agiled
Solo interior designer on a budget Agiled (free plan)
Multi-discipline creative agency (design + marketing + consulting) Agiled
Large design firm with procurement and vendor management needs Ivy
Agency with employees needing HR and payroll Agiled
Design firm that needs AI-assisted proposals Agiled
Firm needing both design tools and full business ops Both (Ivy + Agiled)
International design firm (non-US accounting) Agiled

Who should choose Ivy

  • Interior design firms where product sourcing and mood boards are core workflows
  • Design studios that need 3D floor planning and photorealistic renders
  • Firms with complex procurement that need purchase orders and vendor management
  • Designers wanting Houzz marketplace exposure for lead generation

Who should choose Agiled

  • Service businesses across all industries including design firms that prioritize operations
  • Multi-discipline agencies that combine design with consulting, marketing, or other services
  • Designers with employees who need HR, payroll, and attendance
  • Design firms that need advanced PM with Gantt charts, Kanban, and dependencies
  • Budget-conscious designers who want a free plan with CRM and projects
  • Teams wanting AI for proposal drafting and business automation

Total cost of ownership analysis

Comparing full tool stacks reveals meaningful cost differences across firm sizes. Interior design firms often need multiple tools beyond a single platform — accounting, project management, client communication, and design visualization. The table below models total monthly costs for typical 3-, 5-, and 10-person design firms.

Firm size Ivy (Houzz Pro) stack Agiled stack Notes
3-person Ivy Pro ($150–300/mo revenue-based) + QuickBooks ($30/mo) + $0 extra users Agiled $30/mo (3 users) + QuickBooks (~$30/mo) Ivy revenue-based pricing varies by firm revenue; Agiled flat
5-person Ivy Pro/Custom + 2 extra users ($120/mo) = ~$270–420/mo base Agiled $30–60/mo (3–10 users) Ivy's $60/user adds $240/mo for 4 extra seats
10-person Ivy Custom/Enterprise + 7 extra users ($420/mo) = ~$600+/mo Agiled $60–120/mo Ivy scales with both revenue tier and user count

Design-specific tools cost. Firms that need mood boards, product sourcing, and 3D floor planning cannot replicate these in Agiled. Adding standalone tools (e.g., Canva for mood boards, spreadsheets for sourcing, SketchUp for 3D) adds $50–150/month and workflow fragmentation. Ivy bundles these natively — the premium is justified when design visualization is core to the business.

When Agiled wins on TCO. Design firms that prioritize CRM, project management, HR, and AI over visualization tools save significantly. A 5-person firm paying ~$240+/month for Ivy could use Agiled at $30–60/month and invest the difference in design-specific tools only where needed.

Total cost for 3/5/10-person design firms. A 3-person firm on Ivy Pro (under $500K revenue) pays the base tier plus potentially $0–120 for extra users. A 5-person firm typically needs 2 extra seats ($120/month) plus base — expect $270–420/month total. A 10-person firm faces 7 extra seats ($420/month) plus Custom or Enterprise base — $600+/month is common. Agiled, by contrast, charges $30 for 3 users, $60 for 10 users, and $120 for unlimited users — predictable and flat regardless of firm revenue.

Vertical vs horizontal platform trade-off

When industry-specific tools beat general platforms. Ivy excels when the interior design workflow is central: product sourcing from vendor sites, mood boards for client presentations, 3D floor planning for visualization, and purchase orders for procurement. These features are deeply integrated and would require multiple disconnected tools to replicate in Agiled. Design firms that live in these workflows daily benefit from Ivy's vertical focus.

When general platforms win. Agiled shines when the business needs span beyond design: multi-discipline agencies (design + consulting + marketing), firms with employees needing HR and payroll, businesses requiring advanced CRM with deal pipelines, or teams that want AI-assisted proposals. Horizontal platforms offer breadth; vertical platforms offer depth in one domain.

The hybrid reality. Some design firms use both: Ivy for design workflows and Agiled for CRM, HR, or project management. This increases cost and complexity but can be justified when neither platform fully covers all needs.

Product sourcing workflow detail

Ivy's product sourcing is a core differentiator. The browser clipper lets designers save products from any vendor website — Wayfair, West Elm, trade-only vendors — into a custom catalog. Each clipped item stores image, specifications, pricing, vendor details, and lead time. Cost catalogs organize pricing for assemblies (e.g., living room package) and bundles. This workflow eliminates manual spreadsheet tracking and ensures specifications stay attached to the design file. Agiled has no equivalent; designers would need separate tools (Notion, Airtable, spreadsheets) and manual data entry.

Mood board vs proposal comparison

Aspect Ivy mood boards Agiled proposals
Purpose Visual concept presentation, client approval of aesthetics Business proposal with scope, pricing, terms
Content Product images, room layouts, color palettes Text, pricing tables, contract terms
Client interaction View, comment, approve selections Review, sign, pay
Output Approved design direction Signed contract, project kickoff

Ivy mood boards drive design decisions; Agiled proposals drive commercial decisions. Design firms need both. Ivy handles the former natively; Agiled handles the latter with AI assistance and e-signatures.

3D floor planner value for client presentations

Ivy's 3D floor planner with photorealistic renders helps clients visualize spaces before commitment. Mobile room scanning captures measurements from a phone. 3D product conversions (5–400 depending on plan) turn 2D product images into placeable 3D models. This reduces client anxiety and change orders — clients see the design before signing. Agiled has no 3D or visualization tools. Designers who rely on client presentations for approval gain significant value from Ivy.

Houzz marketplace integration for lead generation

The Houzz marketplace connects designers to millions of homeowners searching for design services. Ivy users can list services and receive qualified leads from Houzz. This is a unique lead-generation channel unavailable in Agiled. Designers who rely on Houzz for client acquisition get measurable value from the Ivy/Houzz ecosystem.

Reporting and analytics comparison

Capability Ivy Agiled
Revenue tracking Budget vs actual, project costs Deal pipeline, forecasting, revenue by stage
Project analytics Project status, budget variance Gantt progress, task completion, milestones
Client analytics Lead sources, client list CRM dashboards, conversion rates, activity
Financial reporting Invoicing, payments Invoicing, expenses, time-to-invoice

Ivy focuses on design-project financials. Agiled focuses on sales and operational metrics. Design firms needing both may require external reporting (Excel, BI tools).

Mobile experience comparison

Ivy (Houzz Pro). Mobile app for room scanning, on-site measurements, and project updates. Designers use it at client sites and jobsites. Limited full-platform access on mobile.

Agiled. Responsive web design works on mobile browsers. No native app. Suited for quick checks and approvals rather than field work.

Verdict. Ivy wins for designers who need mobile capture (room scans, site photos). Agiled is adequate for office-based workflows. Designers who split time between office and client sites will appreciate Ivy's mobile capabilities; those who work primarily from a desk may not notice the difference.

When to use both platforms together

Design firms that need design-specific tools (Ivy) and comprehensive business operations (Agiled) can run both. Typical split: Ivy for product sourcing, mood boards, 3D planning, purchase orders, and Houzz leads; Agiled for CRM pipelines, HR, payroll, advanced project management, and AI proposals. The combined cost is higher but covers the full business. Data lives in two systems — consider integration needs (e.g., syncing contacts, projects) and whether the overhead is justified. A 5-person firm might pay Ivy ~$300/month plus Agiled $30–60/month — $330–360 total — versus $600+ for a 10-person Ivy-only setup. The hybrid approach works best when design visualization and business operations are equally critical and neither platform alone suffices.

Expanded user reviews

Ivy (Houzz Pro) — specific praises

Product sourcing workflow. Designers consistently praise the browser clipper for eliminating manual catalog creation. "I used to keep everything in spreadsheets; now I clip as I browse and it's all in one place."

Mood boards and client approval. Visual presentation tools receive positive feedback for speeding client sign-off. "Clients love seeing the room before we order anything."

3D floor planner. Photorealistic renders are cited as reducing client anxiety and change orders. "Showing the 3D view cuts down on 'I didn't think it would look like that' conversations." The mobile room scanning feature is particularly valued for on-site measurements during client visits.

Ivy — specific complaints

Revenue-based pricing opacity. "I had to talk to sales to get a real number. Hard to compare when pricing isn't transparent."

$60/user adds up. "We're a 6-person firm. Four extra seats at $60 each is $240/month on top of our base. That's significant."

QuickBooks US-only. "We're in the UK. No accounting integration for us."

Limited beyond design. "We do design and space planning consulting. Ivy doesn't handle the consulting side — no proper project management or Gantt."

Agiled — specific praises (from design firm users)

CRM and pipeline. "We track leads from first contact to close. Ivy's lead management was too basic."

AI proposals. "Proposal drafting is faster. We describe the project and get a first draft in seconds."

HR and payroll. "We have 4 employees. Having payroll in the same system as projects is a game-changer."

Agiled — specific complaints (from design firm users)

No design tools. "We still need Ivy or similar for mood boards and sourcing. Agiled doesn't replace that."

Learning curve for design teams. "Our designers were used to visual tools. The CRM and project views took some getting used to."

FAQ

Is Ivy only for interior designers?

Yes. Ivy (Houzz Pro) is exclusively designed for interior design firms. The features (product sourcing, mood boards, 3D floor planner, purchase orders) are specific to the design industry. General service businesses should choose Agiled.

Does Ivy have a CRM?

Ivy has basic lead and client management, but not a full CRM with deal pipelines, sales automation, or forecasting. Agiled includes a comprehensive pipeline CRM.

Does Ivy have project management?

Ivy has project tracking, scheduling, and task management designed for design projects. It does not include Gantt charts, Kanban boards, or project dependencies.

Is Ivy expensive for small firms?

Ivy's pricing is revenue-based plus $60/user/month for additional seats. A 5-person firm pays approximately $240+/month. Agiled offers equivalent team sizes starting at $30/month.

Does Ivy have AI?

No. Ivy does not include AI features. Agiled includes AI agents for proposals, emails, and reports.

Can Ivy handle non-design work?

No. Ivy's features are designed for interior design workflows. Firms offering consulting, marketing, or other services alongside design need a more general platform like Agiled.

What does Ivy's product sourcing clipper do?

The Ivy browser extension lets designers clip products from any vendor website into a custom catalog. It saves product images, specifications, pricing, and vendor details automatically — eliminating manual catalog creation. Agiled has no equivalent feature.

Does Ivy integrate with Houzz for leads?

Yes. Ivy is part of Houzz Pro, and users can list services on the Houzz marketplace to receive qualified leads from homeowners. This is a unique lead-generation channel not available in Agiled.

Can I use Ivy and Agiled together?

Yes. Some design firms use Ivy for product sourcing, mood boards, 3D planning, and purchase orders, and Agiled for CRM, HR, payroll, and advanced project management. The combined cost is higher but covers both design and business operations.

How much does Ivy cost for a 10-person design firm?

Ivy uses revenue-based pricing plus $60/user/month for additional seats. A 10-person firm typically pays for a Custom or Enterprise tier plus 7 extra users ($420/month for seats alone), totaling approximately $600+/month depending on revenue tier.

Does Ivy have a mobile app?

Yes. Ivy (Houzz Pro) offers a mobile app for room scanning, on-site measurements, and project updates. Agiled uses responsive web design and has no native mobile app. The Ivy app is particularly useful for designers who visit client homes or jobsites regularly to capture measurements and project context.

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