How to Migrate from Keap to Agiled (2026 Step-by-Step Guide)
Keap (formerly Infusionsoft) has a genuinely powerful marketing-automation engine: campaign builder, email and SMS sequences, lead scoring, and lifecycle automation. So this is not a "switch because it's bad" move. People go to Agiled because Keap is marketing-first and expensive in a way that grows with you: pricing is contact-based (your bill rises as your list grows), the base is about $249/month annually for just 1,500 contacts and 2 users, extra users are $39/month each, and new accounts must pay a mandatory onboarding/coaching fee of $499-$2,000+. It also lacks real project management, time tracking, an e-signed proposal-to-project workflow, and a branded delivery portal. Keap exports contacts to CSV, so a careful migration works well. This guide covers what to move, how it maps, and when Keap is still the right call.
Keap is a strong marketing-automation platform. Agiled keeps a CRM and adds proposals, contracts, projects, time, invoicing, and a branded client portal on flat per-plan pricing. If you are paying contact-based fees for delivery you handle elsewhere, this guide is for you.
Comparing first? See Agiled vs Keap.
Why teams move off Keap
- Contact-based pricing that grows with you. Your bill rises as your contact list grows, the opposite of volume discounts.
- High entry cost and onboarding fees. The base is ~$249/month annually for 1,500 contacts and 2 users, plus $39/month per extra user and a mandatory $499-$2,000+ onboarding fee.
- Marketing-first, not delivery-first. Keap is built for campaigns, not for managing and delivering client work.
- No real project management or time tracking. There is no Kanban/Gantt delivery or timer-to-invoice flow.
- No proposal-to-project flow or branded portal. There is no e-signed proposal that turns into a project, and no branded client delivery portal.
Agiled gives you a CRM, proposals and contracts, invoicing, projects, time tracking, and a client portal.
The honest part: when Keap wins
Keap is a genuinely powerful marketing-automation tool. Its campaign builder, email/SMS sequences, lead scoring, landing pages, and light e-commerce are deeper than most all-in-one platforms. If your business growth runs on automated nurture and follow-up, and you can absorb contact-based pricing plus onboarding fees, Keap is a reasonable choice, especially for marketing-led small businesses. This guide is for service businesses that want to manage and bill client work end to end at a predictable price.
What exports from Keap
| Data in Keap | Can you take it? | How |
|---|---|---|
| Contacts | Yes | Export to CSV |
| Companies | Yes | Export to CSV |
| Tags / custom fields | Partial | Export where available |
| Notes / activity | Partial | Export where available |
| Files / attachments | Yes | Download from records |
| Campaigns / automations | No | Rebuild in the workflow builder |
The takeaway: contacts and companies export to CSV and files download directly, so your CRM data moves cleanly. Campaigns and automations are rebuilt in Agiled.
How Keap maps to Agiled
| Keap | Agiled equivalent | Notes |
|---|---|---|
| Contacts / companies | CRM | Full client records |
| Pipelines | CRM | Visual pipeline and stages |
| Automations / campaigns | Workflow automation | Visual triggers |
| (none) Projects | Projects | Kanban, Gantt, dependencies |
| (none) Invoicing | Finance | Invoices, recurring billing, payments |
| (none) Proposals / contracts | Documents | Interactive pricing + e-sign |
| (none) Time tracking | Time tracking | Timer to invoice |
| (none) Client portal | Client portal | Branded, custom domain |
The migration plan
Phase 1 - Set up Agiled (Day 1-2)
- Create your Agiled account, add branding and business details.
- Connect Stripe/PayPal and your calendar.
Phase 2 - Export and import your CRM (Day 2-4)
- Export contacts, companies, tags, and custom fields from Keap to CSV.
- Import them into Agiled's CRM and set up your pipeline stages.
- Download files and re-upload to the relevant clients.
Phase 3 - Add delivery and billing (Day 4-7)
- Build proposal, contract, and invoice templates in Documents and Finance.
- Set up projects, time tracking, and scheduling.
- Rebuild your key sequences and automations in the workflow builder.
Phase 4 - Switch over (Day 7-9)
- Route new leads through Agiled and convert won deals straight into projects and invoices.
- Invite active clients to the client portal.
- Cancel Keap and any separate billing/delivery tools you have replaced.
What it costs after you switch
Keap uses contact-based pricing: a base of roughly $249/month billed annually (about $299/month monthly) for 1,500 contacts and 2 users, with additional users at $39/month and a mandatory one-time onboarding/coaching fee of $499-$2,000+. Costs rise as your contact list grows, and the Max tier runs about $399/month for more contacts. Real first-year all-in cost for a typical small business often lands at $400-$800/month. Agiled has a limited free workspace, Starter at $29/month ($24 annually), and Pro at $69/month ($59 annually) for 3 seats, with CRM, proposals, contracts, projects, time, invoicing, and a portal all included, on flat per-plan pricing that does not scale with your contact count and with no onboarding fee.
Mistakes to avoid
- Comparing only the base price. Add contact-based increases, $39/user, and the onboarding fee before comparing.
- Underestimating contact growth. Keap's bill rises as your list grows, so project your next 12 months.
- Skipping the CSV export. Export contacts, companies, tags, and custom fields before cancelling.
- Trying to port campaigns one-for-one. Rebuild key sequences in Agiled's workflow builder instead.
- Skipping the end-to-end test.
When you should stay on Keap
- Your growth runs on advanced marketing automation and multi-channel nurture.
- You rely on Keap's campaign builder, lead scoring, or light e-commerce.
- You can absorb contact-based pricing plus onboarding fees, and delivery lives in tools you like.
If you are paying contact-based fees for delivery you manage elsewhere, Agiled consolidates it. See the Agiled vs Keap comparison.
Frequently Asked Questions
Is Keap the same as Infusionsoft?
Yes. Infusionsoft rebranded to Keap in 2019, and Thryv acquired Keap in late 2024. The marketing-automation DNA is the same; the interface and pricing have changed since the Infusionsoft era.
How does Keap's contact-based pricing work?
Your cost rises as your contact list grows. The base is about $249/month annually for 1,500 contacts and 2 users, with additional users at $39/month and a mandatory onboarding fee of $499-$2,000+. Agiled uses flat per-plan pricing that does not scale with contacts and has no onboarding fee.
How do I move my Keap data into Agiled?
Export your contacts, companies, tags, and custom fields to CSV and import them into Agiled's CRM, then rebuild your pipeline stages. Download your files and re-upload them. Campaigns and automations are rebuilt in Agiled's workflow builder.
Is Agiled cheaper than Keap?
For most small service businesses, yes. Keap's base is ~$249/month with contact-based scaling plus a mandatory onboarding fee, while Agiled starts at $29/month with flat pricing and no onboarding fee.
Will I lose data if I leave Keap?
Not if you export first. Export contacts, companies, tags, and custom fields to CSV and download your files before cancelling, then import into Agiled. Keep the exports archived for reference.
Related:
- Agiled vs Keap: full comparison
- Migrate from HubSpot to Agiled
- Migrate from Pipedrive to Agiled
- Migrate from Insightly to Agiled
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